7 Ways to Increase Website Traffic in 2023
aroundknowledge.co.id – How to Increase Website Traffic – You have a large selection of products and designs for your shop. Now all you have to do is figure out how to drive traffic to your website so sales start.
From social media to unconventional marketing hacks, this article has got you covered know what it really takes to learn how to increase Website Traffic in stores You.
You will also hear what our experts do to increase traffic on your website. You can also use our website traffic inspection tool to see how much traffic is coming from where.
What is Website Traffic?
Website Traffic tells you how many users visited your website. Simply put, Website Traffic is how many visitors come to your website at one time. Analytics tools often tell you pageviews and unique pageviews.
Pageviews are the total number of visits someone made to your site, while pageviews are unique tells you how many people have visited your site (some times, some only very).
The idea is that the more traffic you get to your website, the more chances you have of converting users.
However, more traffic often means lower conversion rates. This may be because the traffic is not targeted. The more people who visit your site, but not all of them are potential customers who are likely to buy your products.
7 Ways to Increase Website Traffic
Here are 7 ways to increase website traffic in 2023.
1. Optimize Your Website for Search
When starting out, focus on finding keywords that represent your niche market based on the content of your blog and shop page. Usually, you choose to focus on one or two main keywords per web page. You can use SEO tools like Keywords Everywhere to find relevant keywords.
Initially, focus on keywords with less than 10,000 monthly searches. After months of creating blog content and optimizing your product pages, you can focus on finding higher volume keywords.
The secret to getting website traffic is building a solid foundation of relevant keywords first. Take advantage of your online shop blog as it can have the biggest impact in driving organic traffic to your website.
2. Content Freshness Experiment
Content freshness is an SEO hack that people do to drive significant traffic to their website. Basically, you need to remove outdated content from your web page and add new sections to keep the content relevant.
This is basically a quick fix for out of date web page content. A simple way to refresh your product page content is to use a product review app like the Stamped.io Product Reviews Addon.
This allows customers to leave reviews on your product pages, which tells Google that the page has regular activity and new content. You can also make your product pages “fresh” by taking the most common customer feedback and turning it into a sentence in the description.
3. Submit your site to Search Engines
It also helps with SEO, so you can ask search engines to crawl it and indexing your site to increase the chances of appearing on the results page for search terms which is relevant.
- For Google: Submit your site via Search Console.
- For Bing and Yahoo: Learn how to submit the URL.
4. Build Backlinks
Backlinks are another important component of SEO. When an external site links to your site, it tells Google that your site is trustworthy and related to the words (clickable words) in the anchor text.
SEO aside, backlinks have the potential to drive traffic to your own store. Users of these sites may click and browse your site, leading to purchases.
5. Spy on Competitors
In our latest ebook, we talk about some secrets about competitor analysis. Whenever I start a new online store, I always want to know my competitors' main traffic sources. This will help you understand which marketing channels you need to prioritize.
I use the free Alexa tool from time to time. All you have to do is go to your competitor's website, scroll down to “Upstream Sites”, and view the list of websites you visited right before visiting your competitor's website.
If Google tends to be your best bet, you should focus on Google Ads and SEO. If Facebook is the best website, you probably know you need to create Facebook ads. Alternatively, if niche blogs are your highest source of traffic, you can focus on building an outreach strategy to work with them.
6. Optimize for Long Tail Keywords
Keyword research may result in many shorter keywords, but it's also important to pay special attention to long-tail keyword opportunities. Often these keywords are more specific. So there is usually less search volume and consequently less competition.
This means that not only is it easier to rank for relevant long-tail keywords, but it's also easier to second-guess search intent.
Creating a website experience that matches the intent of the searcher increases your chances of delivering the content they're looking for. This will drive more organic search traffic to your site from your target user group.
7. Add New Products or Content Daily
One of Google's ranking factors is the freshness of your content, so it's best to update your website content regularly, preferably daily.
However, this is not a good move for SEO. It also gives users a reason to keep visiting your site. When they know there's something new to discover, they're more likely to visit your site to find out what it is.
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