Perfect YouTube Thumbnail Size & Best Practices
aroundknowledge.co.id – YouTube Thumbnail Size – Little things make great power. This article will give you a competitive edge, and the competition is fierce. It's a fact that 2.3 billion logged in users visit YouTube every month. Excluding non-logged in viewers, that's half of the internet.
So what can I do to get more people to see my videos? Step 1 – Use the right thumbnail size for YouTube
This article will reveal the perfect YouTube thumbnail size, best practices for creating thumbnails, and other top tips for getting more views.
Best Size for YouTube Thumbnails
The YouTube Help Center mentions 5 important things about YouTube thumbnail images. If you follow this guide, you will see success on YouTube. These five things are:
- The perfect YouTube video thumbnail size is 1280px x 720px.
- This YouTube thumbnail size uses a 16:9 aspect ratio.
- Make sure your thumbnail size is at least 640 pixels.
- Thumbnails must be 2 MB or less in size.
- The image format is JPG, GIF or PNG.
What are YouTube Thumbnails For?
YouTube thumbnails are small thumbnails that are used to represent videos. Their job is to grab people's attention and convince them to watch the video.
Think of a YouTube thumbnail like a book cover. Miniature representation of video content designed to stimulate interest and curiosity.
Why are YouTube Thumbnails Important?
They say, "Don't judge a book by its cover." But the truth is, most people do it, and so do YouTube thumbnails. This means thumbnail images can make or break a video.
A good thumbnail can help you get thousands of views. The bad thing is that it will make your video invisible. Thankfully, YouTube lets you customize your video thumbnails.
When you upload a video, YouTube automatically pulls three still images from your video that can be used as thumbnails. There's an easy option, but it's always best to create a custom YouTube thumbnail.
Custom thumbnails can make your video stand out from the crowd and have a big impact on increasing your viewership. This is also a great opportunity to develop your brand aesthetic.
But that's not all. You can also increase your email marketing click-through rate with custom YouTube video thumbnails. In fact, Wistia found that using video thumbnails instead of images in emails increased clicks by over 21%.
Also, thumbnails don't take much time to create. After spending hours planning, organizing, filming and editing the perfect YouTube video, do you have an extra 10-15 minutes left? Don't fall past the last hurdle.
Ensure the success of your videos by creating eye-catching custom YouTube thumbnails.
What Are YouTube Thumbnail Sizes?
Before we get started, it's good to know the ideal size for a YouTube thumbnail. Google recommends a custom YouTube video thumbnail size that is 1280 pixels wide and 720 pixels high. Also, the image width must be at least 640 pixels.
That said, the ideal YouTube custom thumbnail size is large. Google explains why:
They are often called "thumbnails" because they look small.
However, the image must be large enough to be visible when displayed at the same size as the video player. You must also upload thumbnails in one of these image formats: JPG, GIF, BMP, or PNG. Finally, the custom YT thumbnail image size must be under the 2MB limit.
How to Add Custom YouTube Thumbnails to Videos
Let's see how to upload a custom thumbnail image. To get started, go to YouTube.com and click the camera plus icon to upload a new video. To add a custom thumbnail to a video that you've already uploaded, open the video in the YouTube Studio dashboard. Then click on the video to edit settings.
In the video settings, you can see 3 auto-generated thumbnails at the bottom of the screen. At the bottom right of the screen, there is an option to upload a custom YouTube thumbnail. Click the box, select an image from your device, and click "Upload".
6 Tips for Creating Effective Thumbnails
YouTube thumbnails offer great creative opportunities. However, creating effective thumbnails every time can be difficult. Here are six tips on where to start when creating thumbnails.
1. Use Still Images in Videos
This is the most basic form of a YouTube thumbnail. If you're lucky, you'll find that YouTube has automatically selected the perfect still image to use as the thumbnail in your video.
Alternatively, you can export specific stills using video editing software. What if I update the thumbnail of an old YouTube video, but the original video isn't there? In this case, you can pause the video as you like, make the video full screen and take screenshots.
You can then use just the image or add a title, as in this video from Shopify telling the story of the MVMT Watch.
2. Create Custom Graphics
Many brands create image thumbnails that effectively represent their video content. Often, this includes a short title that summarizes the main benefits of the video. This type of YouTube thumbnail includes a brand name or logo.
Here's a sample YouTube video thumbnail I made for a video showing how to launch your first Facebook ad campaign.
3. Merge Video Stills with Pictures
Combine stills from your videos with graphic elements to create eye-catching YouTube thumbnails. It's a popular option for videos that involve people, like vlogs, tutorials, or talk shows.
4. Write a Catchy Title
YouTube videos are only worth their title. Although not entirely true, the title of the YouTube video is important. It's also important to include it in your thumbnail. A carefully crafted title catches people's attention and lets them know exactly what the video is about.
For example, you could create a video about video marketing and title it “All About Video Marketing” or cleverly captioned it “Video Marketing Summary: 6 Tips to Improve Your Video Marketing at 2023”. Which do you want to click more? The second is more eye-catching.
5. Avoid Misleading Images and Titles
It's easy to get lost when it comes to creating thumbnails and titles, especially when trying to optimize traffic to your YouTube channel. This is completely normal, but it is important to check your originality to avoid creating misleading images or titles.
For example, if your thumbnail contains the text “How to Create Amazing YouTube Thumbnail Images”, but the video You contained about the top 6 ways to optimize your thumbnails, then the content you promote misleading. Increase your video click-through rate by keeping your images simple and to the point.
It's also important not to include images that aren't safe for your viewers. Don't use exaggerated, exaggerated, or inappropriate imagery because you don't want to scare off your target audience.
Do not use other people's images as reverse image search tools can cause a lot of problems with tracing back the owner of the image.
6. Testing Different Thumbnail Designs
If you're not sure which thumbnail design is right for your YouTube channel, don't be afraid to test other designs. Identify the designs you like, select the videos that are performing well, change the thumbnails to the new designs, and track the results.
If your click-through rate improved after changing the thumbnail, then this design is more relevant to your audience than the previous design.
The great thing about testing is that you can keep trying different designs as long as you get results based on the data that matters to you. If your video only gets clicks once or twice a week or month, the results aren't important enough to prove anything.
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