10 Recommended White Label Product Ideas for 2023
aroundknowledge.co.id – Do you want to sell your own branded products? Do you want your customers to remember your business? If you answered yes to any of these questions, then you are a good match for White Label Products.
That is, selling products manufactured by others, customized with your own brand or design. When you sell white label products, you don't have to manufacture the product yourself. It is also an ideal choice for those who want to follow the trend.
White Label Product Suppliers often recommend products that are in high demand right now, and you can create your own brand.
In this post, we share 10 ideas for White Label Products you can start selling today. We'll also include tips on how to get the most out of white label, especially when selling in a highly competitive industry.
What is White Label?
White Label is the process of customizing a mass-produced generic product from multiple brand names. In most cases, the customization is subtle, simply by adding a brand name or logo. White Label products can be ordered in bulk, shipped in person or printed on request.
White Label is often used interchangeably with "private labeling." But the two are not the same. Both involve manufacturing a product and then rebranding or re-labelling it for another brand or store.
However, private labeling mostly refers to the manufacture and branding of a product before it is sold exclusively by a single company or brand.
For example, the electrical appliance category belonging to the generic brand Walmart is sold only in stores. Due to the customized nature and high set-up costs, private labeling is usually more expensive for businesses. White Label products are more accessible because they have lower minimums.
10 White Label Products to Sell Online
Now that you understand how White Label works, read about products you can start rebranding right away.
1. HP Accessories
HP White Label accessories are easy to customize and inexpensive to manufacture. This includes car mounts and other items such as selfie rings that can be sold under the company's brand.
Accessories like phone cases are also an excellent choice for designers or artists to showcase their work as affordable accessories.
2. Recycled Tote Bags
As consumers around the world ditch plastic, retailers can benefit greatly by adding reusable tote bags to their offerings. These bags can help you increase your brand awareness while fulfilling your social responsibilities.
It can also be used by graphic designers and artists. The large flat surface of the tote bag is a great blank canvas to showcase your work. Being able to get White Label tote bags from dropshipping suppliers allows you to start selling with a low initial investment.
3. Massage Gun
After people replaced wellness sessions with gadgets at home, massage guns became popular as White Label Products. On sites like Alibaba, you can find several massage gun suppliers ready to customize their products with your logo.
4. LED light
Have you seen a lot of LED lighting products on your Instagram feed lately? Many brands offer subtle variations of the same LED item. You can differentiate your brand from the rest by investing in products like novelty lights, solar camp lights and fairy lights.
Also invest in creating a website and marketing strategy to attract more people to your product.
5. Mugs
Enamel mugs with custom artwork, travel mugs with logos or ceramic mugs decorated with memes. There are many ways to white label these household products. And with the holiday season underway, now is the perfect time to get into the drinkware room.
More people will make coffee and tea at home. The mug can be the centerpiece.
6. Cosmetics
Did you know that many of the cosmetic brands you see today are made by a handful of manufacturers? What sets them apart is their formula, packaging design and maybe their brand identity. For example, the private label company Seed Beauty produces the ColourPop and Kylie Jenner brands.
7. Sunglasses
Have you considered starting your own line of sunglasses? White Label is one way to do this without a large upfront investment. You can contact a white label service provider that offers the style of sunglasses you want.
Sunglasses are a timeless accessory and come in many varieties, from urban sunglasses to luxury sunglasses.
8. Home Decoration
If you like the idea of selling home decor products, you should consider partnering with a White Label supplier. You can sell tableware, watches, lamps and other decorative products under your own brand.
Browse currently trending items and add them to your catalog to attract potential buyers.
9. Essential oil
Branded essential oils are a great way for entrepreneurs to enter the wellness niche or monetize their personal brand. You can tap into this product's many niches, including candles, diffusers, and bath products made with essential oils.
Use channels like Pinterest and Instagram to promote your items through eye-catching visuals.
10. Fitness Products
The fitness niche is ripe for opportunities for White Label brands. Some print-on-demand manufacturers and companies allow you to brand t-shirts, leggings, sports socks, yoga mats, water bottles, and fitness equipment. Working with micro-influencers can increase awareness and drive product sales.
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