How to Sell on Amazon 2023: Guides and Tips
aroundknowledge.co.id – Want to know how to sell on Amazon? The first step is to sync Amazon and Shopify. Shopify is an official Amazon partner that allows entrepreneurs like you to sell products on Amazon.
You can increase your revenue by using Amazon as an additional sales channel. In this article, you will learn how to sell on Amazon and why you should list your products on the marketplace.
You'll also learn a few tricks to maximize your Amazon sales. We'll also debunk some of the myths about selling on Amazon for beginners.
How to Become an Amazon Seller in 8 Steps
Before we get into the main discussion about how to sell on Amazon, you must at least first meet the requirements to become a seller or trader. Here are the tips.
1. Choose Products to Sell on Amazon
The first step in learning how to sell on Amazon is figuring out what to sell on Amazon. You can use our tool to get product ideas. Inspiring trader.
The dropshipping platform has thousands of products in various categories. View the items listed to get an idea of what you can sell on the Amazon marketplace.
2. Does Your Store Meet All Needs?
To become an Amazon seller, you must ensure that you meet all the requirements and that your products are not restricted.
Niche markets such as baby products, books, pet products, toys and games can quickly launch an Amazon store. You can see which additional shops are eligible. If your niche is not listed, you must apply for approval.
Amazon also has restricted products such as hoverboards, explosives, and guns, so don't sell anything that falls under Amazon's restrictive guidelines.
3. Create a Professional Seller Account
If you currently run a Shopify store, you'll need a professional Amazon account. On individual sales plans, an Amazon listing fee of 0.99 cents is added for each product sold, especially on top of other Amazon fees, which eats into your margins.
With the Professional plan, you pay a monthly subscription fee of Rp. 600 thousand plus some category related fees with your Professional Trader account. To register, you must go to the Amazon Seller Center and provide your name, email and password.
Next, you need to share your business details. You'll then need to provide your business's billing, tax, and product information to Amazon to continue with the process.
4. Category Approval Application
When you go through the Amazon selling process, you must apply for category approval. Some categories require approval from Amazon before being added.
Popular categories like Apparel & Accessories, Shoes, Handbags & Sunglasses and Jewelery require approval before sale. Review each category's approval requirements to determine specific next steps.
5. Link your Amazon Account to your Shopify account
After getting Amazon's approval, link your Amazon seller account to your Shopify account. In the left navigation of your Shopify dashboard, find the + button next to the Sales funnel and click on it. A pop-up will appear where Amazon was first registered. Click Add Channel.
6. Build Your Product List
You will see Amazon listed under Sales Funnels. Click on it and then click the Create List button. Then you want to click on Select Product. You can choose from two options. If you are a private label seller, you should click on the option at the bottom 'This product is made by another brand'.
By selecting the option, you can become an additional seller by searching for AliExpress products. Find the product you are selling and click Select. Finally, you must select Publish. And repeat the process for each item.
7. Inventory Simplification
Effective inventory management is the key to success when selling products on Amazon. It is important to keep product inventory levels healthy, both for direct customers and customers who buy through the marketplace.
Inventory levels will begin to decrease as orders are received from Amazon, so you should update your inventory to reflect the current product availability on Amazon listings.
8. Send Traffic to Amazon Store
The most important part of learning how to sell on Amazon is knowing how to promote your stuff. There are many ways to promote Amazon products. Here are some ideas to get you started.
- If you want to sell products on Amazon, you have to take advantage of all the customers you have. For example, if you have an email list for a business you've been building for a long time, you could send them a link to your Amazon store. The advantage of using email traffic is that they are already familiar with your brand. Loyal customers are more likely to write the positive reviews you need to sell on Amazon to people outside of your email list.
- Another tip for selling on Amazon is adding product links to your Pinterest group boards. Most small brands don't have a large social media following. That's why group boards are a great way to tap into a large audience. You can use a tool like PinGroupie to find boards that fit your niche.
- Amazon ads are one of the most popular ways to sell on Amazon when you have no prospects. Using your advertising budget to get more visibility for your product can give you an edge over competitors selling similar products. If your account promotes best-selling items on Amazon, the products themselves will sell when customers see them.
Successful Ways to Sell on Amazon
After knowing the steps to become a seller, here we will share selling tips that can lead you to success.
1. Treat Your Amazon store Like a Physical Store.
If you sell things on Amazon, uploading your products won't get you six figure sales. You have to treat it like an online store. Whether using Amazon ads or other methods, you need to drive traffic to your Amazon product pages.
You have to optimize your product pages. It should get good ratings. You have to provide great customer service. In short, even if you sell products on Amazon, your brand should still have a good reputation.
2. Get Online Reviews Early
Focus on getting positive reviews early. When you sell on Amazon, you go the extra mile for your customers. If the customer is disappointed, we will issue a refund quickly. If you receive a negative review, please contact the customer and ask them to remove the review.
We can also provide replacements quickly and provide the best service to satisfy our customers. Many customers will change their review if asked after going beyond the above.
Most sellers have experienced that a 95% rating increases their ranking on the Amazon search engine, allowing them to sell more products on Amazon.
3. Focus On Product Page Optimization
Optimizing your product pages is important when selling on Amazon. You can use a tool like Merchant Words to determine the expected monthly search volume for your keywords and which categories dominate.
Choosing popular keywords can increase the chances of your customers finding you organically. You also want to consider the product categories in which your product performs well. Keyword tools can also help you identify items to sell on Amazon.
4. Pay for Amazon Ads
Paying for Amazon Ads is optional and not required to expand your Amazon presence. One of the advantages of paying for advertising is access to Amazon search data, making it easier to sell on Amazon.
The cost per click is often much lower on Amazon compared to other advertising networks. Also, product ads blend well with other products, making customers more likely to click on a product if it meets their needs.
5. Register as a Professional Seller
If you upload a lot of products, having a professional seller account can save you money on the Amazon store. As an expert, you can add as many products as you like. There is no listing fee.
The more products you list on Amazon, the better chance you have of finding them. Also, the more items you sell on Amazon, the more money you can potentially make. The volume of products on the market, in particular, can go a long way in increasing your sales.
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