10 Recommended White Label Product Ideas for 2023
alloverknowledge.co.id – Do you want to sell your own branded products? Do you want your customers to remember your business? If you answered yes to any of these questions, then you are a good fit for White Label Products.
That is, selling products produced by others, customized with your own brand or design. When you sell white label products, you don't have to manufacture the products yourself. It is also an ideal choice for those who want to keep up with trends.
White Label Product Suppliers often recommend products that are currently in high demand, and you can create your own brand.
In this post, we share 10 ideas for White Label Products that you can start selling today. We'll also include tips on how to get the most out of white label, especially when selling in a highly competitive industry.
What is White Label?
White Label is the process of customizing mass-produced generic products from various brands. In most cases, the customization is subtle, simply adding a brand name or logo. White Label products can be ordered in bulk, shipped directly or printed on request.
White Label is often used interchangeably with “private labeling.” But the two are not the same. Both involve creating a product and then rebranding or relabeling it for another brand or store.
However, private labeling mostly refers to creating and branding a product before it is sold exclusively by one company or brand.
For example, Walmart's generic brand power tools category is only sold in stores. Due to the customizable nature and high setup costs, private labeling is usually more expensive for businesses. White Label products are more accessible because they have lower minimums.
10 White Label Products to Sell Online
Now that you understand how White Label works, read about products you can start rebranding right away.
1. HP accessories
White Label cell phone accessories are easy to customize and cheap to produce. This includes car mounts and other items such as selfie rings that can be sold under the company's branding.
Accessories such as cell phone cases are also an excellent choice for designers or artists to display their work as affordable accessories.
2. Recycled Tote Bags
As consumers around the world ditch plastic, retailers can gain huge profits by adding reusable tote bags to their offerings. These bags can help you increase brand awareness while fulfilling your social responsibilities.
It can also be used by graphic designers and artists. The large flat surface of a tote bag is a great blank canvas to show off your work. Being able to source White Label tote bags from dropshipping suppliers allows you to start selling with a low initial investment.
3. Massage Gun
After people replaced wellness sessions with at-home gadgets, massage guns became popular as White Label Products. On sites like Alibaba, you can find several massage gun suppliers ready to customize their products with your logo.
4. LED lights
Have you seen a lot of LED lighting products on your Instagram feed lately? Many brands offer subtle variations of the same LED item. You can differentiate your brand from others by investing in a variety of products such as novelty lights, solar camp lights, and fairy lights.
Also invest in creating a website and marketing strategy to attract more people to your product.
5. Mugs
Enamel mugs with custom artwork, travel mugs with logos or ceramic mugs decorated with memes. There are many ways to white label these household products. And with the holiday season underway, now is the perfect time to get into the drinkware space.
More people will make coffee and tea at home. The mug can be the centerpiece.
6. Cosmetics
Did you know that many of the cosmetic brands you see today are made by a handful of manufacturers? What sets them apart is their formula, packaging design, and perhaps their brand identity. For example, the private label company Seed Beauty produces the ColourPop and Kylie Jenner brands.
7. Sunglasses
Have you ever considered starting your own sunglasses line? White Label is one way to do this without a large initial investment. You can contact a white label service provider that offers the model of sunglasses you want.
Sunglasses are a timeless accessory and come in many variations, from urban sunglasses to luxury sunglasses.
8. Home Decoration
If you like the idea of selling home decor products, you should consider partnering with a White Label supplier. You can sell tableware, watches, lamps and other decorative products under your own brand.
Explore currently trending items and add them to your catalog to attract potential buyers.
9. Essential oil
Branded essential oils are a great way for entrepreneurs to enter the wellness niche or monetize their personal brand. You can take advantage of many of these product niches, including candles, diffusers, and bath products made with essential oils.
Use channels like Pinterest and Instagram to promote your goods through attractive visuals.
10. Fitness Products
The fitness niche is ripe for opportunity for White Label brands. Some manufacturers and print-on-demand companies allow you to brand t-shirts, leggings, gym socks, yoga mats, water bottles, and fitness equipment. Working with micro-influencers can increase awareness and drive product sales.
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