Creative Economy: Definition, Characteristics, Types and Sectors

Creative Economy: Definition, Characteristics, Types and Sectors – In this discussion, we will explain about the Creative Economy. Which includes the definition, characteristics, types and sectors of the creative economy with a complete and easy-to-understand discussion.

Creative Economy: Definition, Characteristics, Types and Sectors

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Definition of Creative Economy

The creative economy is a concept in the new economic era that intensifies information and creativity by relying on ideas and knowledge from human resources as a factor of production the main. This concept will often be supported by the existence of a creative industry which is the embodiment of it.

The definition of the creative economy or creative industries (knowledge-based economy) are approaches, trends, concepts and economic activities that comes from creativity, innovation, talent, ideas and ideas and relies on human resources as a factor of production to implement economy.

Instead, the creative economy is a system of human activities related to the creation, production, distribution and consumption of goods and services of value to customers.

Definition of Creative Economy/Creative Industry According to Experts

The following is a definition of the creative economy according to experts.

1. Simatupang (2007)

The definition of a creative industry according to Simatupang is an industry that focuses on the creation and exploitation of works of ownership intellectual property such as art, film, games or fashion design, and including intercompany creative services such as advertising.

2. Ministry of Trade of the Republic of Indonesia (2008)

The definition of a creative industry according to the Ministry of Commerce is an industry that originates from the utilization of creativity, skills and talents individuals to create welfare and employment opportunities through the creation and utilization of individual creativity and creativity the.

3. Howkins (2001)

The definition of the creative economy according to Howkins is composed of advertising, architecture, arts, crafts, design, fashion, film, music, art performance, publishing, research and development (R and D), software, toys and games, television and radio, and games videos.

4. Institute For Development Economy and Finance (2005)

The definition of creative economy according to the Institute for Development Economy and Finance is the process of increasing added value the result of exploring intellectual property in the form of individual creativity, expertise, and talent into a product that can be for sale.

The characteristics of the Creative Economy

The main feature of the economy or creative industry is showing the superiority of creativity in obtaining creative designs inherent in the goods/services produced.

The characteristics of the creative economy, among others:

• Having the main elements, namely creativity, expertise and talent which has the potential to increase welfare through offering intellectual creations.
• Comprised of providing creative products directly to customers and supporting creative value creation in other sectors that are not directly related to customers
• Short life cycle, high margin, high diversity, high competition and easy to imitate
• Collaboration is needed between various actors who have a role in the creative industry, namely intellectuals (intellectuals), the business world, and the government, which are fundamental infrastructure.
• Based on an idea or ideas
• Development is not limited in various business fields
• The concept that is built has a relative nature.

Types and Sectors of the Creative Economy

Ministry of Trade of the Republic of Indonesia (2008) in the 2025 Creative Industry Development book, divides the types of the creative economy into 14 industrial sectors or the creative economy, following an explanation complete.

Advertising

Creative activities related to advertising services (one-way communication using a particular medium), include the process of creation, production and distribution of advertisements produced, such as: market research, advertising communication planning, outdoor advertising, production of advertising materials, promotions public relations campaigns, display of advertisements in print (newspapers, magazines) and electronic (television and radio) media, installation of several posters and pictures, distributing leaflets, pamphlets, circulars, brochures, similar advertisements, distribution and delivery of advertising materials or samples, as well as rental column for ads.

Architecture

Creative activities related to building design services, cost planning, construction, conservation of heritage buildings, construction supervision with the whole from the macro level (town planning, urban design, landscape architecture) to the micro level (construction details, such as: garden architecture, design interiors).

Install Art Items

Creative activity related to trading in original, unique and rare items as well have high artistic aesthetic value by means of auctions, galleries, shops, supermarkets, and Internet. Such as: musical instruments, printing, crafts, automobile, indie-documentary films, fine arts and paintings.

Handicrafts

Creative activities related to the creation, production and distribution of products made and produced by skilled artisans sourced from the initial design to the product completion process, which includes handicrafts made from precious stones, natural or man-made fibers, rattan skin, bamboo, wood, metal (gold, silver, copper, bronze, iron), glass, porcelain, cloth, marble, clay, and kitchen. Handicraft products are generally only made in relatively small quantities (not for mass production).

Design

Creative activities related to the creation of graphic design, interior design, product design, design industry, corporate identity consulting and marketing research services as well as packaging production and services packing.

Fashion

Creative activities related to the creation of clothing designs, footwear designs, and fashion accessories designs others, production of fashion apparel and accessories, consulting on fashion product lines, as well as product distribution fashion.

Film, Video and Photography

Creative activities related to the creation of video production, film and photography services, as well as the distribution of video recordings and films. This includes script writing, film dubbing, cinematography, soap operas, film exhibitions.

Interactive Game

Creative activities related to the creation, production and distribution of computer and video games that are entertainment, agility, and educational in nature. The interactive games sub-sector is solely for entertainment but also as a learning or educational aid.

Music

Creative activities related to the creation or composition, performance, reproduction and distribution of sound recordings or songs.

Performing Arts

Creative activities related to efforts to develop content, production of performances (such as: ballet performances, traditional dances, dances contemporary music, drama, traditional music, theatrical music, opera, as well as touring ethnic music), design and manufacture of performance clothing, stage setting and layout lighting

Publishing and Printing

Creative activities related to content writing and publishing of books, journals, newspapers, magazines, tabloids and digital content as well as activities of news agencies and news seekers.

The sub-sector also includes the issuance of postage stamps, materials, banknotes, blank checks, demand deposits, letters of contribution, bonds, stock papers, other securities, passports, airplane tickets, and special issues other.

Also includes the publication of photographs, graphics (engraving), and postcards, forms, posters, reproductions, printing of paintings and other printed matter, including film micro-recordings.

Computer and Software Services

Creative activities related to the development of information technology include computer services, data processing, database development, device development software, system integration, system design and analysis, software architecture design, software and hardware infrastructure design and also portal design which is also a way take care of him.

Radio and Television

Creative activities related to the business of creation, production and packaging. Television shows (eg games, quizzes, reality shows, infotainment, etc.), broadcasting and transmission of television and radio program content, as well as radio broadcasting and station relay activities television.

Research and development

Creative activities related to innovative businesses that present scientific and technological discoveries and the application of these sciences and knowledge in improving products and creating new products. New processes, new materials, new tools, new methods, and new technologies can meet the needs of the market within them as well related to the humanities such as language research and development, literature, and the arts, as well as business and consulting services management.

Thus has been explained about Creative Economy: Definition, Characteristics, Types and Sectors, hopefully can add to your insight and knowledge. Thank you for visiting and don't forget to read other articles.