Requirements to Become a Resseler: Definition, Advantages and Disadvantages of a Resseler
Requirements to Become a Resseler: Definition, Advantages and Disadvantages of a Resseler – Do you know what Reseller means and the conditions? At this opportunity About the knowledge.co.id will discuss what are the requirements to become a reseller and other elements that surround it. Let's look at the discussion together in the article below to better understand it.
Requirements to Become a Resseler: Definition, Advantages and Disadvantages of a Resseler
Resellers are people who buy products from distributors or suppliers at lower prices from the market to be resold in the hope of getting some profit from the sale of the goods the
To become a reseller, of course, you must have large capital. Have money or funds used to buy and stock up on goods that you will resell. Apart from that, of course, you also have to be an expert in marketing your products and also have good connections with various suppliers. The supplier, of course, will later become the main source of the goods that you will resell.
So in essence, to become a reseller, the conditions you need are:
- Intention
- Capital “money, knowledge about the world of buying and selling, and so on
- Connection "social relations, for example connections with suppliers, relations, friends, and of course internet connection"
- Marketing technique
- Prayer
Definition of Resellers
Reseller is a word that is found in English, the word re can be interpreted as returning and the word seller can mean as a seller. If translated into Indonesian, reseller more or less means "Reseller".
And the meaning of the words mentioned above is clear about the meaning or definition of the actual reseller. A reseller is a group of "companies" or "individuals" who buy goods or services with the intention of reselling them. Not for self-consumption or use, but for resale, in order to gain profit from the sale.
How to Work or Reseller Work System
A reseller buys goods from anywhere, it can be from manufacturers, suppliers, distributors, agents, wholesale stores, other resellers and so on. Then a reseller stocks various goods or supplies that he will resell. The item is promoted and then resold at a higher price than the initial price purchased by the reseller earlier.
So to become a reseller, more or less, you have to have the capital to buy and stock items to be resold. Currently, because of the rise of online shops that are scattered in cyberspace, a reseller first buys goods, whether it's buying directly from their own "real world" or buying at various online stores in Indonesia Internet.
Benefits of being a reseller
- Can sell goods more freely. This is because it has its own stock of goods so it does not depend entirely on suppliers. That way resellers can also answer consumer questions more quickly regarding the stock of goods available
- Can be more professional in providing services. By having your own stock of goods, you can explain in more detail about the condition, stock, prices of goods, and whether goods are ready or not
- Can get bigger profits. Usually resellers will get bigger discounts compared to dropshippers. This is because resellers are required to purchase goods according to what was agreed upon by the supplier.
Disadvantages of Being a Reseller
The loss of a reseller is the same as any other trade, due to unsold goods, it could also be due to decreased quality of goods, damage to goods or products and various other factors, of course this can result in mental, physical or mental losses material .
So before deciding to plunge into the world of resellers, do a lot to seek insight and knowledge about trade. So you have to master the knowledge about the internet and virtual worlds more or less. So that in the future you don't lose money because you were deceived or lied to by various scammers that are scattered on the internet.

Tips to Become a Successful Reseller
When You Join the Reseller System, the things you need to pay attention to are:
- Because you are a beginner, the first thing you have to learn is to identify the product
- Compare with other similar products
- How many advertisements have been made by the company, or other resellers
- Keywords that are already scattered on Google or in search engines
- What percentage of commission do you get
- What facilities are given to you when you join
- To recognize that a busy / new / well-known product you can check the Pagerank (PR) or Alexa Rank
- Analyze with Google how many people are looking for, with that product keyword
- Pay attention to the service system provided, how many hours of online support it has, and observe how the market responds to the product
Reseller Advantages
- Can manage the stock of goods because it has been purchased in advance from the manufacturer.
- It's easy to grow a business because it doesn't depend on just one manufacturer.
- Can adjust the amount of profit taken from each product sold.
- Ease of controlling business branding because it does not depend on manufacturers for packaging and shipping goods.
- Have a strong bond with consumers so that the possibility of repeat purchases will be even greater.
Lack of resellers
- Need a large initial capital to buy goods for sale.
- Must prepare a place / warehouse to store goods.
- When an item is sold or damaged, it can cause significant losses.
- Doing a lot of things, from marketing, serving customers, packing, shipping, and taking complaints.
Thus the review from About the knowledge.co.id about Requirements to Become a Reseller, hopefully can add to your insight and knowledge. Thank you for visiting and don't forget to read other articles.
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