√ 16 Understanding of Public Relations (Public Relations) According to Experts
16 Definition of Public Relations (Public Relations) According to Experts - In this discussion, we will explain the meaning of public relations which is summarized from several reliable sources. For more details, please see the review below carefully.
16 Definition of Public Relations (Public Relations) According to Experts
Let's discuss in full about Public Relations or Public Relations here.
Definition of Public Relations (Public Relations) According to Experts
The following is the definition of Public Relations according to experts, please listen to it.
1. Jeffkins and Daniel Yadin
The definition of public relations according to Jeffkins and Daniel Yadin is a communication system to create good intentions.
2. Frank Jeffkins (1986)
The definition of public relations according to Frank Jeffkins is something that consists of all forms of well-planned communication inward and outward between the organization and its publics to achieve a specific goal, namely understanding together
3. The British Institute of Public Relations
The definition of public relations according to The British Institute of Public Relations is a planned effort and continuously to foster and maintain goodwill or mutual understanding between the organization and the people.
4. Cutlip, Center and Broom
Understanding public relations according to Cutlip, Center and Broom is a management function that builds and maintains relationships good and beneficial between the organization and the public that affect the success and failure of the organization the.
5. Public Relations World Conference
The definition of public relations according to the Public Relations World Conference is a combination of art and science that predicts trends, predicts consequences, provide advice to the leadership of the organization, and carry out activity plans as determined to serve the public interest and the organization.
6. W. Emerson Rec
The definition of public relations according to W. Emerson Reck is a continuation of the process of establishing policies, determining services and adjusting attitudes with the interests of people or groups so that people or institutions gain the trust and goodwill of they. Second, the implementation of policies, services and attitudes is to guarantee the best possible understanding and appreciation.
7. J.C Seidel
The definition of public relations according to J.C Seidel is an ongoing process of management efforts to obtain goodwill and understanding from customers, employees, and the public in general; inward by conducting analysis and self-improvement, coming out by making statements.
8. Scott M. Cutlik and Allen H. Center
The definition of public relations according to Scott M. Cutlik and Allen H. Center is a management function that evaluates public attitudes, identifies policies and procedures of a person or organization for the sake of public interest, as well as planning and carrying out a program of activities to gain understanding, understanding and support from the public.
9. IPRA (International Public Relations Association)
The definition of public relations according to IPRA is a management function of planned and sustainable characteristics through private or public organizations and institutions to gain understanding, sympathy and support from those who are related or may have something to do with public opinion research among they.
10. Edward L. Bernays
The definition of public relations according to Edward L. Bernays is giving information to the community, direct persuasion of the community to change attitudes and actions, efforts to integrate attitudes and actions from problems with society and from society to the problem.
11. Webster's New World Dictionary
The definition of public relations according to Webster's New World Dictionary is a relationship that is formed for the community with organizations related to the creation of public opinion or the formation of a self-image organization.
12. The Public Relations Society of America
The definition of public relations according to The Public Relations Society of America is the effort made by the organization to be able to get collaboration with groups of people, helping organizations carry out effective interactions, as well as conducting communication activities with main public.
13. Public Relations News
The definition of public relations according to Public Relations News is one of the management functions that evaluates public attitudes, identifies policies and procedures individuals/organizations with public interest, as well as planning and implementing action programs in order to gain understanding and acceptance public.
14. Onong Uchjana (211)
The definition of public relations according to Onong Uchjana is a management function of a planned and sustainable attitude with which organizations and institutions that are general and personally seeks to build understanding, sympathy, and support from those who are related or who may have a relationship by assessing public opinion among them to correlate, so far as possible their policies and procedures, which with planned and widely disseminated information, achieve more productive cooperation and greater fulfillment of common interests efficient.
15. Howard Bohham
Understanding public relations or public relations according to Howard Bohham is an art to create more public understanding either that can deepen better public trust or higher empowerment of an institution or organization.
16. Ruslan (1995:8-9)
Understanding public relations or public relations according to Ruslan is a continuous process of business management to gain the goodwill and understanding of its customers, consumers, employees, and the public generally. Depth to carry out repairs and improvements through building a corporate culture in the form of discipline, motivation, improving service, and work productivity. While exiting, seeks to create trust and corporate image which at the same time covers and maintains the image of its products.
Thus has been explained about 16 Definition of Public Relations (Public Relations) According to Experts, hopefully can add to your insight and knowledge. Thank you for visiting and don't forget to read our other articles.
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